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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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06611_Field_TCUM T176.txt
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1996-04-10
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898b
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16 lines
If the human ear can be compared to a radio receiver that
is able to decode electromagnetic waves and recode them as
sound, the human voice may be compared to the radio
transmitter in being able to translate sound into
electromagnetic waves. The power of the voice to shape air and
space into verbal patterns may well have been preceded by a
less specialized expression of cries, grunts, gestures, and
commands, of song and dance. The patterns of the senses
that are extended in the various languages of men are as
varied as styles of dress and art. Each mother tongue teaches
its users a way of seeing and feeling the world, and of acting in
the world, that is quite unique.
Our new electric technology that extends our senses and
nerves in a global embrace has large implications for the future
of language. Electric technology does not need words any more